Personalize Google Analytics Integration
Categories
Component ID
2234477
Component name
Personalize Google Analytics Integration
Component type
module
Maintenance status
Development status
Component security advisory coverage
not-covered
Downloads
277
Component created
Component changed
Component body
This module provides integration of the Personalize module with Google Analytics. Once enabled and configured, it is able to send Personalize module's decisions and its Visitor Actions module's actions to Google Analytics as custom events. Then segments can be defined in GA based on these events, and all of the traffic in reports can be segmented based on those decisions.
This module recently has been:
1) Fully fixed up;
2) Updated to use Google Analytics Universal (instead of Classic), and;
3) Introduced more functionalities such as selective event sending.
Note: the module also works with the latest 7.x-2.x Personalize module.
